Free tool

JSON-LD schema generator

Generate valid JSON-LD structured data for your pages. Pick a schema type, fill in the fields, and copy the markup into your HTML. Helps search engines understand your content and can earn rich results in Google.

4 schema typesNo signupNo data storedSchema.org valid

A page with frequently asked questions. Can earn rich results in Google.

Questions & answers*

One Q&A per line. Use a pipe | to separate question and answer.

Generated markup

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "FAQPage",
  "mainEntity": []
}
</script>

Paste this inside the <head> of your page, or just before the closing </body>tag. Validate it with Google's Rich Results Test before publishing.

Guide

Structured data and rich results in Google

Schema.org markup helps search engines understand what your page represents — an article, a business, or a FAQ. FAQ schema in particular can earn expandable Q&A rich results that take more SERP space and improve visibility for educational content.

SEO suites audit whether structured data is present, but your team still has to write and maintain the JSON-LD. This generator produces valid markup for four common types; paste it into your page head and validate in Google's Rich Results Test before going live.

mktcrew's Publisher agent adds JSON-LD schema to every article it ships to your CMS — automatically and validated. Start a free trial when you want structured data handled on every publish, not just the pages you remember to tag.

Use the free tool above now, or start a 15-day free trial to automate this across every campaign and page.

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FAQ

JSON-LD schema generator FAQ

What is JSON-LD structured data?

JSON-LD is a format for embedding schema.org vocabulary in a <script type="application/ld+json"> block on your page. It tells search engines what your content represents — an article, a business, a FAQ page — without changing what visitors see on screen.

What is schema.org?

schema.org is a shared vocabulary of types and properties (Article, Organization, FAQPage, LocalBusiness, and hundreds more) that Google, Bing, and other crawlers use to interpret page content. JSON-LD is the most common way to express schema.org markup.

Which schema types can earn rich results in Google?

FAQ, Article, Organization, and LocalBusiness — all supported by this generator — can qualify for enhanced search listings when implemented correctly. FAQ pages are the most direct path to expandable Q&A rich results; Article and Organization help Google understand site identity and content authorship.

How do I add JSON-LD to my page?

Copy the generated script block and paste it inside your page's <head> or just before </body>. Most CMS platforms (WordPress, Webflow, Shopify) have a custom code or SEO plugin field for this. Validate the output in Google's Rich Results Test after publishing.

What are common JSON-LD mistakes?

Missing required fields (e.g. FAQ answers without matching questions), invalid URLs, duplicated conflicting schema on the same page, and markup that does not match visible page content. Google may ignore or penalize schema that misrepresents what users actually see.

Does this tool validate against Google's requirements?

It generates syntactically valid JSON-LD with the required fields for each schema type. Always run the output through Google's Rich Results Test before going live — Google's eligibility rules change and some rich result types have additional content requirements.

Want structured data done for you?

mktcrew's publisher agent adds JSON-LD schema to every article it publishes to your CMS — automatically, correctly, and validated. You approve every publish.

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